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brands-and-business

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Spud the Budweiser Dog: Profile of Anheuser-Busch’s Historic Mascot

Spud is the official mascot of Budweiser and represents the brand’s iconic Clydesdale horses, not a canine, despite the name. The term “Spud” references the horse that lea...

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Kevin Costner and His Coffee Brand: What the Connection Looks Like

Kevin Costner’s public association with a coffee brand arises from a partnership where he appears in promotional campaigns rather than from founding or operating the company h...

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Who Owns Altoids: A Verified Ownership Profile

Altoids is owned by the Hershey Company through its subsidiary, The Hershey Company, which acquired the brand in 2023 as part of the purchase of Mondelez International’s North...

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